Rosie Lowe’s Control has been a permanent fixture on our turntable and within our headphones since its release this past February. No great surprise then that we recently included the London singer-songwriter’s dynamic debut LP within our list of the 15 Finest Albums of 2016 So Far. Indeed, Control is an irresistibly sublime collection of sophisticated, soulful songs that demands repeated listens.
So imagine our delight when Lowe revealed brand new visuals for her latest single “So Human,” a slinky, smooth groove that examines the therapeutic virtues of deconstructing the emotional walls so many of us erect for self-protection. Lowe suggests that embracing our vulnerabilities and imperfections is essential, as best evidenced within the song’s chorus: “I love it when you seem so human / up and down we’re so confusing / when you say you’ve cried before and lied before / makes me feel I’m alright / I can sleep so good at night.” The original version of the track was recently bolstered by the addition of a laser-sharp verse supplied by the highly touted, quick-witted UK emcee Little Simz.
Directed by Alice Dunseath and Lowe, the freshly conceived video shows Lowe’s detached, spinning, and ultimately spiraling head, as she navigates waves of emotion, reinforcing the song’s core theme of psychological catharsis. “Everyone should go [to therapy],” Lowe insisted to The Guardian back in January. “It’s a subject that needs to have more discussions around it and more support from the government. I’m 26 and I don’t know any of my friends who haven’t suffered from some sort of mental illness. We’re such complex and fucked-up beings, so I think it’s really necessary.” Amen to that.
Watch the video for “So Human” below, and fill that gaping void in your record collection by snagging a copy of Control now.